Big Head Blog

Video is the hottest thing on the internet right now. Why not take advantage of this trend and create a video of your homes to place on popular real estate sites as well as social networks like YouTube and MySpace? Especially with gas prices the way they are, agents don’t have the time or money to go from home to home showing houses. A video is the perfect way for clients to see a home and know if it right for them, right from the comfort of their own home. Pictures just don’t do it anymore. Big Head Marketing specializes in these types of videos. Here is an example of one of their latest projects.

Save time and get your home sold fast. Your clients will appreciate the fact that you are saving them so much time. Contact Big Head Marketing today to learn more. Email info@bigheadmarketing.com.

Bring me the people! Ah yes.. wouldn’t it be nice to see people lining up to get in on your development? More and more I see developers giving away outrageous gifts to get people to buy. Cars, cruises, even free mortgage payments! No need to break the bank to make a sale. You just need to get the right marketing plan together. Forget about newspapers and magazines. Television and the Web are the way to go. Check out the many services Big Head Marketing can provide you.

Contact Big Head Marketing today to learn more. Email info@bigheadmarketing.com.

Real Estate is said to be all about “location… location.. location”. Well, real estate marketing is all about “Presentation… presentation… presentation”. Sure, you can get a virtual tour with moving images. What really is the difference between that and just having pictures, other than they move? The internet generation is smarter than you think. They know the difference between video and pictures. The goal of a video should be to give potential customers complete information so they can make an informed decision. You should treat the video as if you are giving a private tour to someone. What features best highlight the home? What is unique about the home or even the area? Give them your brilliant pitch! At Big Head Marketing, we do all the work for you. We go in and throughly capture your home and make sure to write copy that is compelling and instructional. Check out a demo of a few of our custom home videos:

Contact Big Head Marketing today to learn more. Email info@bigheadmarketing.com.

In today’s housing marketing, developers and agents are feeling the pinch. Where there were waiting lists and people knocking each other over to get into a new development… now it is more like a ghost town. The problem is that most developers never really had to launch a full marketing campaign. Word of mouth and a few ads were sometimes enough. Not anymore. There are plenty of people looking, you just have to find them. But as we know, marketing costs money. Newspaper and magazine ad prices are through the roof. And guess what, less and less people use them. According to the National Association of Realtors, today 85% of people use the internet to find a home! With that kind of power, you would be crazy not to advertise on the web. Luckily, with the popularity of social networks and real estate sites packed with features, it is very cost effective to advertise on the web. The trick is getting seen. How do you make sure people find you? The answer is getting on the most popular social networks out there. You need to get your property on YouTube, MySpace and Yahoo! Video. Not only do they get millions of visitors each month, but they also come up at the top of search engines, if you choose your key words right. But first you need a video! That is where Big Head Marketing comes in. We can help you put together a video of your home, development or your agency. And it is more affordable than you think. Even if you haven’t finished building yet, it is never too early to start the hype. Here is an example of a video created before a development was finished:

Contact Big Head Marketing today to learn more. E-mail: info@bigheadmarketing.com.

The biggest and best marketing tool that companies forget about is CRM (Customer relationship management). Most companies get a lead, and if they are not interested right then, they drop them like a sack of potatoes. BAD IDEA! People responded for a reason. Maybe they were not ready yet or maybe they were just curious. Either way, you got them and you should want to keep them. Maybe one day they will be ready to buy… maybe they will run into someone who wants to buy and refer you. The key is stay in their minds. Don’t get me wrong, I am not saying to spam them, but offer them something they want or are interested in. Create a relationship. Let them know you are there when they are ready. One of the best ways to do this is through a “Tip of the Day” Program. Give them advice, tips or suggestions they can use or pass on to friends. One way to do this is with a blog, but an even better way is through video. Video is the hottest thing on the internet right now. Take advantage of the power of social networks, like YouTube, to obtain new clients. Of course, you don’t have to do tips everyday. Once a week, once a month, or even twice a year is still a great way to keep you in the minds of customers and keep people coming back to your site to learn more. Here is a quick preview of some of our tips of the day video programs:

If you already have a database of leads, then use video tips to keep in contact. Don’t let them sit there collecting dust. Start making sales! Contact Big Head Marketing today to learn more. E-mail: info@bigheadmarketing.com.