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Video is the hottest thing on the internet right now. Why not take advantage of this trend and create a video of your homes to place on popular real estate sites as well as social networks like YouTube and MySpace? Especially with gas prices the way they are, agents don’t have the time or money to go from home to home showing houses. A video is the perfect way for clients to see a home and know if it right for them, right from the comfort of their own home. Pictures just don’t do it anymore. Big Head Marketing specializes in these types of videos. Here is an example of one of their latest projects.
Bring me the people! Ah yes.. wouldn’t it be nice to see people lining up to get in on your development? More and more I see developers giving away outrageous gifts to get people to buy. Cars, cruises, even free mortgage payments! No need to break the bank to make a sale. You just need to get the right marketing plan together. Forget about newspapers and magazines. Television and the Web are the way to go. Check out the many services Big Head Marketing can provide you.
Real Estate is said to be all about “location… location.. location”. Well, real estate marketing is all about “Presentation… presentation… presentation”. Sure, you can get a virtual tour with moving images. What really is the difference between that and just having pictures, other than they move? The internet generation is smarter than you think. They know the difference between video and pictures. The goal of a video should be to give potential customers complete information so they can make an informed decision. You should treat the video as if you are giving a private tour to someone. What features best highlight the home? What is unique about the home or even the area? Give them your brilliant pitch! At Big Head Marketing, we do all the work for you. We go in and throughly capture your home and make sure to write copy that is compelling and instructional. Check out a demo of a few of our custom home videos:
In today’s housing marketing, developers and agents are feeling the pinch. Where there were waiting lists and people knocking each other over to get into a new development… now it is more like a ghost town. The problem is that most developers never really had to launch a full marketing campaign. Word of mouth and a few ads were sometimes enough. Not anymore. There are plenty of people looking, you just have to find them. But as we know, marketing costs money. Newspaper and magazine ad prices are through the roof. And guess what, less and less people use them. According to the National Association of Realtors, today 85% of people use the internet to find a home! With that kind of power, you would be crazy not to advertise on the web. Luckily, with the popularity of social networks and real estate sites packed with features, it is very cost effective to advertise on the web. The trick is getting seen. How do you make sure people find you? The answer is getting on the most popular social networks out there. You need to get your property on YouTube, MySpace and Yahoo! Video. Not only do they get millions of visitors each month, but they also come up at the top of search engines, if you choose your key words right. But first you need a video! That is where Big Head Marketing comes in. We can help you put together a video of your home, development or your agency. And it is more affordable than you think. Even if you haven’t finished building yet, it is never too early to start the hype. Here is an example of a video created before a development was finished:
